About us | Institutional
Divertoys was founded in 2007 in the city of Laranjal Paulista (150km from São Paulo).
From the beginning, investing in technology and state-of-the-art machinery, modern warehouses with logistics optimization, training, and partnership with the best and most experienced professionals in the field, what was once a family dream became a reality.
Currently, Divertoys is one of the largest companies in the segment in Brazil. Always standing out for quality and innovative products. Our motto is to always surprise customers and delight children. Our work is hard and continuous. Our secret is that we are passionate about what we do.


To be a leading brand,
bringing lots of fun
to children.

To deliver quality
products to customers,
always aiming for
the best cost.

Honesty, continuous
work, and humility.